Apple s Impact On The World War Of Advanced And Reliable...

Apple Has definitely surpassed our expectations in portable tablets and computers when it comes to design, features, and not to mention practicality. It is one of the most known computer companies around the world, and perhaps the most appealing especially to young students who want to keep track of their work consistently. It seems that Apple has beaten Microsoft in the war of advanced and reliable operating systems. Apple has certainly changed many people’s views on computers and made them realize how strong and reliable their products are. Although Macintosh was around since the 1990’s, most people at that time had a Microsoft operating system computer. To attract people and convince them that their product was â€Å"different† they had to come up with an appealing and compelling advertisement. That’s when they made the â€Å"Think Different† commercial; the creator produced an appealing advertisement through the effective use of the ethos, patho s, and historical appeal. The commercial is appealing to young students who would like to have a reliable computer with them during their school years, and is appealing to businessmen who work all day with computers. Hence, it can be said that the ad is targeting people who need â€Å"different computers.† The ad is in black and white; this signifies the originality of the company’s ideas and that all great people who truly made a change in the world were from that era. According to Molly Bang â€Å"we associate the same or similarShow MoreRelatedNext Came The Third Generation In 1963; In This Generation,1681 Words   |  7 PagesNext came the third generation in 1963; in this generation, the computer became smaller, more influential, and more reliable and it was able to run lots diverse programs at the same time. Transistors were reduced and placed on silicon chips, called semiconductors, which hugely increased the speed and productivity of computers. 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